e-Marketing News
Microsoft digs deep into mobiles

MICROSOFT has taken another step deeper into the mobile communications market, revealing plans to acquire mobile technology pioneer MobiComp.

 
MicroHoo talks back on: Reports

THE steady slide of search pioneer Yahoo stock has reversed on reports that it is rethinking its earlier rejection of Microsoft’s US$45.7 billion (A$47.8 billion) offer for the company.

 
Google create demographics engine

SEARCH giant Google has launched a too that helps advertisers better understand the websites that their target demographics visit to improve the chance of snaring new customers.

 
Yahoo execs first to the lifeboats

MARKET watchers have been unnerved by the number of the senior executive talent leaving internet pioneer Yahoo, saying they are “voting with their feet’ in the question of the company’s future.

 
Yahoo fiasco strengthens Google

THE only winner to ome from the five-month fiasco that was the Microsoft tajeover bid for Yahoo! appears to have been both companies’ arch-rival, Google Inc.

 
e-Marketing and SEO a major success @ CeBIT 2008
The e-Marketing & Search Engine Optimisation Expo at CeBIT Australia 2008 was a major success, with many of the industry's key players in attendance the 35,173 Business Visitors received expert advice on how to generate more traffic to their website, convert that traffic into sales leads and get their website ranking higher on search engines.


In fact, the number of visitors who nominated e-Marketing & SEO as a primary reason for attending CeBIT Australia was
10,204
/ 35,173 - 29% of the total attendance!
The CeBIT Australia Team are already re-booking exhibitors for CeBIT Australia 2009, so contact our sales team now to discuss your exhibition and sponsorship options and take advantage of the Early Bird Discount. SAVE 15% off the cost of Exhibition Floor Space - Book NOW!

Contact:
Hannover Fairs Australia
Tel: +61 2 9280 3400
Email: sales@cebit.com.au
Here is what a couple of e-Marketing & SEO exhibitors thought
Hot Gonna
Mark Tull
Google Advertising Professional
Day 3 @ CeBIT Australia 2008


CeBIT has been a great success for us. It’s the first year that we have exhibited, and it has been well worth the investment. We had three strong business objectives, to educate the Australian market about search engine advertising and help them to start their first Yahoo! Search Marketing account, to generate leads for our business, and to connect with senior business leaders from around the world. In partnership with the CeBIT organisers, we have achieved all three objectives after just two days, so I’m thrilled at the results.

CeBIT has taken the time to understand our business, and has helped us immensely to achieve our objectives.

Janet Shi, Head of Marketing
Yahoo! Search Marketing

 
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About CeBIT Australia

CeBIT Australia is Australasia's leading Information & Communications Technology (ICT) event for the business marketplace and covers the entire spectrum of technology and the key elements that make up the ICT products and services marketplace. This is the only Australian event where you can exhibit your products and services to a large and high level audience of business decision makers and buyers – keen to see the latest and greatest solutions available.

email: CeBIT@hannoverfairs.com.au | website: www.cebit.com.au | tel:+61 2 9280 3400 | fax +61 2 9280 1977